Now you know what participants are saying about Dr. Crawford's presentation style,
but what does he mean by:
"Life from the Top of the Mind?™"
Developed by Dr. Crawford from over twenty five years of experience as a psychologist, organizational consultant and public speaker, Life from the Top of the Mind™ is both a philosophy for success, as well as a practical, step-by-step, comprehensive system for bringing one's best to life.
Whether presented as a keynote, breakout session, or a series of in-depth trainings, this comprehensive system is designed for those individuals and organizations who are looking for a fresh, practical, and content-rich perspective that is free of psychobabble, but full of energy and humor.
The basic premise of this philosophy is that the reason we are less than effective in life is that we become trapped in the lower 20% of our brain which is ill-equipped to deal with today's complex problems. This results in the release of certain stress-related chemicals that create our feelings of anger, frustration, and the desire to either lash out or escape. The "Top of the Mind" System™ therefore helps individuals and organizations shift to the upper 80% of our brain and access the type of purposefulness, skills, and higher-order thinking necessary for success in any endeavor. Then, this unique system demonstrates how to consistently bring this "Top of the Mind" perspective to life so that we don't find ourselves continually falling back into the Cycle of Stress/Frustration and the "undermind." Finally, this new perspective addresses the specific challenge of dealing with others who are themselves trapped in the lower part of their brains by helping them shift to the top of their minds, and access their higher-order thinking as well. |
Everyone has heard the statistics . . . 75% of Americans describe their lives as “very stressful” . . . frustration, absenteeism, and burnout are rampant and with the pace of change and globalization, almost everyone predicts it’s just going to get worse! Plus, even though everyone is experiencing more stress than ever, they are also tired of “stress management” and people giving them simplistic answers to life’s complex problems.
In this presentation, Dr. Crawford addresses this problem by first explaining why this level of stress and frustration is so prevalent, and why so much of the advice about how to deal with these problems will never work! Then, using humor, common language and common sense, Dr. Crawford gives his audience a concrete, comprehensive system for shifting to the upper 80% of their brain (the “Top of the Mind”) and accessing the clarity, confidence, and creativity necessary for success in today’s world.
This presentation is designed to help participants:
- Understand how and why we have learned to live a reactive life.
- Learn how to stop these reactions and escape from the world of the “Undermind” by shifting the way our brain processes information.
- Learn the "
 " Lifestyle and bring more Clarity, Confidence and Creativity to their lives.
- Learn how to move from being “the effect” to becoming “the cause,” or becoming more influential in their lives and in the lives of others.
This presentation can be custom designed to fit the theme and/or goals of your event or organization. For example, “Communication from the Top of the Mind,” “Team-Building from the Top of the Mind,” etc.
For those in the positions of leadership who want to become more skilled at increasing the performance of and/or bringing out the best in others, Dr. Crawford offers “Leadership from the Top of the Mind.” As the latest brain research demonstrates, when people feel threatened or pressured, they are thrown into a fight-or-flight reaction which actually blocks their ability to hear what is being said, as well as, the ability to access their higher-order thinking. Therefore, this presentation is designed to give those in leadership positions the tools they need to motivate and communicate with others in such a way that decreases resistance and increases receptiveness and cooperation.
This presentation is designed to help participants:
- Tap into the internal motivation of others to accurately process the leader's directives and instruction.
- Increase the willingness of those they lead to take more responsibility for the qualities they bring to their roles and tasks.
- Make agreements with those they lead in such a way that both supports success and allows everyone to learn from his or her mistakes.
- Interact with others in such a way that engages the receptive brain (versus the resistant brain) and taps into their higher-order thinking.
One of the more challenging aspects of a career in sales is dealing with those who are resistant to your message. Whether this resistance comes in the form of haggling over price, or just plain refusal to take your call, the stress and frustration that results can compromise even the most resilient of professionals. "Sales from the Top of the Mind" goes beyond traditional sales techniques, and shows participants what is REALLY causing this resistance, and how to use the latest brain research to address it. In fact, a recent article in Time magazine (October, 2005) titled, "Getting Inside Your Head: How Big Business Hopes to Decode the Brain's Secrets" describes neuroeconomics as the next frontier in terms of motivating others to buy our products or services.
This presentation is designed to help participants learn:
- What is happening in the brain of a resistant client, and how we may (without realizing it) be making the problem worse.
- How to ensure that we are coming from the most intelligent, capable part of our brain so that we have access to our best interpersonal and problem-solving skills.
- How to motivate a resistant client to shift from the "resistant brain" to the more rational "receptive brain" so that they can hear our sales pitch as valuable information.
Rude, defensive, arrogant, obnoxious, have you ever noticed how disruptive difficult people can be in our lives? Further, when we try to correct them, or tell them how difficult they are being they rarely say “Thank you for sharing.” Whether the resistant person is a customer, coworker, or even a stranger, this presentation is designed to address this problem in a way that not only defuses conflict, but taps into the internal motivation of the “difficult person” to hear what you have to say as valuable.
This presentation is designed to help participants:
- Become aware of the Cycle of Resistance, how it is created and maintained.
- Understand why people resist hearing what we have to say.
- Understand how reactions in our brain and chemical changes in our body effect everyone’s behavior during conflict and what we can do to have more influence in these areas.
- Discover the “Key” to another’s cooperation & how to use this “Key” to frame your position so that they see you as an ally versus an enemy.
In a country where it’s hard to get two people to agree on anything, the one thing that we all recognize is how stress negatively affects our lives. The problem is that most of us react by trying to change the situation or the person that’s causing our stress, and this seldom works. In fact, this strategy often seems to make the stress seem worse! This lively, interactive presentation is designed to address this dilemma by giving participants a model of how to use their emotions and reactions as valuable signals, as well as how to create their lives in such a way that they find themselves in fewer stressful situations in the first place.
This presentation is designed to help participants:
- Become aware of how the "Cycle of Stress" is created and maintained.
- Discover the 5 components of stress that are common to all stressful situations and an antidote to each.
- Learn how to change the chemical make-up of one's body when stressed.
- Change stress from the problem (or what someone is doing to us) to the solution, i.e., a series
of chemical reactions in our brain and body that can be used as a valuable signal.
Have you noticed how much time, energy, and productivity is wasted on miscommunication and misunderstandings? The problem, of course, is that people communicate, gather information, and make decisions in very different ways. In the past, this may have just been labeled a “personality conflict” and ignored, however, in today’s world of doing more with less, this is no longer an option.
This presentation is designed to help participants:
- Understand how our type preferences affect our relationships and productivity.
- Learn how to relate to others who might communicate and/or make decisions in a way that is different from ours.
- Use their knowledge of personality types to enhance individual, and team problem-solving.
- Address conflicts in a way that depersonalizes differences, and maximizes understanding and cooperation.
One of the most important tasks of being a successful supervisor is the ability to give others feedback on their performance. The problem, of course, is that many people take any negative evaluation very personally, and react by either defending themselves or attacking the evaluatory process and/or the supervisor. This seminar is designed to give those in the position of giving feedback an understanding of why this is so common, and skills for not only avoiding becoming embroiled in an adversarial discussion, but ways to help the supervisee see the value of the feedback and the supervisor.
This seminar is designed to help participants:
- Understand the nature of a supervisee's resistance to evaluations, and how to deal with this problem from the beginning.
- Understand the supervisor's resistance to evaluations as well, and how to avoid reacting in a defensive manner.
- Learn a model that engages the supervisee in the process of evaluating the evaluation so that the result is valuable information versus criticism.
- Learn how to use this valuable information to formulate a plan for improvement so that there is less resistance to future evaluations.
We all know that golf is an exacting sport that can at times be somewhat stressful! What we may not know, however, is that this “stress” is actually a chemical reaction in our brain. These chemicals (adrenaline, noradrenaline, and cortisol) are designed to move us into a heightened state of readiness and prepare us for an effective fight-or-flight response. Unfortunately, the tension produced as a result of this response is exactly opposite of what we need to play our best golf.
This presentation is designed to help participants:
- Learning how our self-talk and worry about "the problem" can actually constrict our swing and increase the likelihood that we will continue to hit poor shots.
- Learning how to use stress as a valuable signal early enough in the round to avoid breaking clubs and/or continuing to make the same mistakes.
- Understanding the chemical nature of stress, how these chemicals affect our swing, and how to change the chemical make-up of one's body on the golf course (naturally).
- Learning how to enjoy the experience even when the putts aren't falling, but the market is.
In addition to the basics (how to use powerpoint effectively, how to organize your material, deal with the anxiety of public speaking, handle the hecklers, etc.) This course shows participants how to ensure that they are coming from the most intelligent, creative part of their brains while preparing for and delivering presentations. Bottom line, Dr. Crawford's "Top of the Mind Presentation Skills" will show you how to deliver great presentations regardless of whether you have ever considered yourself "a natural."
This presentation is designed to help participants:
- Understand the difference between "presenting information" and tapping into the audience's desire to learn.
- Learn the five mistakes most presenters make and how to avoid them.
- Understand how to create a presentation that taps in to all learning styles.
- Learn how to change a difficult audience member from an adversary to an ally.
In today's busy world, if there is one thing that almost everyone complains about, it is not having enough time to do all the things they want and/or are expected of them. To address this problem, many classes and methods have been developed that show participants how to manage their time by dividing their days into smaller and smaller segments. Unfortunately, few if any of these programs address the underlying feelings of being overwhelmed and frustrated that get in the way of our using our time effectively, nor the role that purpose and creativity play in the solution. In "Managing Time Versus Time Managing You!" Dr. Crawford deals with this problem by showing participants how to not only change the way they feel about time management, but also how to access the most organized, productive part of their mind, and bring a new sense of clarity, confidence, and creativity to the process.
This presentation is designed to help participants:
- Gain a new understanding of the feelings that get in the way of using our time effectively.
- Learn how to use the "planning" part of their brain (versus the part that worries about what's to come) to prepare for the future.
- Bring a greater sense of purpose to what they do and when so that they are not just "checking things off their list" as a way of life.
- Learn how to shift from the reactive to the proactive part of their brain, and make decisions that allow them to make the best use of the time they have.
Other Presentations Available from Dr. Crawford
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Again, to learn how any of these topics can be custom designed to address the needs of your organization, please contact Dr. Crawford at 832-722-6147 or drbill@billcphd.com.
For a sample of the organizations that have found Dr. Crawford's services valuable click here! |
